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The 'Magic' Ingredient
What is the magic ingredient in certain sets that makes them sky rocket in value the minute they go out of production. I'm looking at you Batman and slightly more recently Town Plan. Has anyone managed to crack the code and been able to consistently predict those sets.
I'm thinking that the Indiana Jones sets are going to be the next Batman, they only produced 15 or 16 sets in the theme and a lot of them were high quality in my opinion.
I'm thinking that the Indiana Jones sets are going to be the next Batman, they only produced 15 or 16 sets in the theme and a lot of them were high quality in my opinion.


Comments
1) Rarity. Ultimately how many were made, and the following will limit general availability:
1a) Length of production run
1b) Exclusivity of the set (i.e. exclusive to a retailer)
1c) Price (higher price = less made)
2) Exclusive parts (almost always minifigs)
3) Popularity of theme
4) Quality of design
5) Discontinuation of license/theme
A set doesn't need to satisfy all the criteria, but a couple will be enough to make it one of the stratospheric aftermarket sets.
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0 • Like •1b) Lego exclusive: nowhere near the volume made and sold as common sets
1c) High price, particularly price to piece ratio, which further hurt original sales, IMO
2) Exclusive minifigs (duh)
3) Popularity of theme: Star Wars (duh, again)
Obviously people were collecting the minfigs then, as well, but it was nowhere as manic as the environment is today. Lego has defintely fueled the minifig craze by recognizing this phenomenon and starting to release exclusive minifigs with nearly every Star Wars set.
I should expand on the idea of "popularity of theme". In the case with licensed themes generally, and Star Wars, Batman specifically, you have a secondary group of collectors outside of Lego collectors that are adding to demand. I think this is less the case with Indiana Jones and other licensed themes.
Also, the length of time that Lego maintains a theme will help grow the fan base of that theme, and for fans coming late to a theme, there is a desire to collect retired sets. Unless Lego restarts Indiana Jones, I don't think it will ever reach the stratospheric levels of some other themes, but surely it will still be elevated.
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0 • Like •1. A civilian scene, not very common in the city theme anymore.
2. A decent set.
3. A LEGO 50 year anniversary exclusive.
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